Category: Marketing
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Rethinking Common Marketing Automation Mistakes
Let’s start with a simple truth: the world’s best marketers are still students. They’ve sent emails that flopped. Set up workflows that broke. Watched click-through rates dive for reasons they still don’t fully understand. And the difference between those who grow and those who stall? The willingness to admit that marketing isn’t something you master… Read more
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The Evolution of 4Ps to 4Ms in Marketing
From 4Ps to 4Ms: Why There’s a New Model Marketing used to be simple: Product, Price, Place, Promotion. These four pillars were the bedrock of every textbook, brand strategy, and campaign brainstorm. But today, simplicity doesn’t mean relevance. The pace of consumer change, the fragmentation of attention, and the rise of influencer-base marketing demand a… Read more